Short Stories
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Gen Z “Little Treat” Culture
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in InsightsFrom $6 lattes to spontaneous Sephora buys, Gen Z is embracing the joy of small indulgences—and big brands are taking notice.
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Demographic Overview Generation Alpha
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in InsightsSurrounded by smartphones, AI, and on-demand content, they are shaping the way we think about communication, learning and decision making.
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Demographic Overview Generation Z
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in InsightsGen Z is a digitally native, socially conscious, and experience-driven generation. They value authenticity, personalization, and entertainment in marketing.
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Demographic Overview Generation Y – Millennials
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in InsightsUnderstanding Millennials’ unique characteristics and challenges is crucial for policymakers, businesses, and society to effectively engage with and support this influential generation.
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Demographic Overview Generation X
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in InsightsMarketing to Gen X is not going to be as simple as some of the other demographics. They are skeptical consumers who value authenticity, practicality, and reliability. A straightforward approach…
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Demographic Overview Generation Baby Boomers
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in InsightsThe Baby Boomer generation includes people born between 1946 and 1964, meaning they are currently between 60 and 78 years old in 2024.
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Building Your Brand
At Creative Marketing Arts, we believe that branding is more than just a logo—it’s the soul of your business, the story behind your mission, and the emotional connection you create…
